cmas tcu dr. oz heart attack grill las vegas the heart attack grill joe kennedy iii joseph kennedy iii
Thursday, April 19, 2012
Spotify Details New Global Partnership With Coca-Cola
Right now I'm sitting in a room covered in Spotify and Coca-Cola logos. That's because Spotify and Coke have just announced a global partnership to help both brands expand their ubiquity. The folks at Coke explained that music has always been a huge part of Coke's marketing efforts, going all the way back to a series of ads featuring Ray Charles nearly 50 years ago. That said, the partnership will focus on four key pillars: global, technology, social, and a commitment to music. Spotify explained that Coca-Cola will be a huge factor in bringing Spotify to new markets and new corners of the world.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.